Kate Hempsall

Making an impact with sustainability communications

22 April 2025

There’s something very satisfying when two worlds collide to create a lasting effect, and even more so when you know you can have fun along the way.

Biggest isn’t always best!

20 September 2024

A little under 30m from the centre of Munich, this is the home of ERDINGER Weissbräu - Germany's largest family-owned wheat beer brewery.

Good hospitality is a personal choice

26 July 2024

A chance conversation with a friend got me thinking recently about how people have such different perspectives about what’s good and what’s not so good

Free from everything but taste

6 February 2024

The Free From Food Awards were launched in 2008 and remain the UK’s only awards dedicated to free from food and drink

Five years and counting

6 December 2021

Five years ago I took my first tentative steps into the world of freelancing. Even as I did, I wasn’t sure what to expect.

I’m lucky to have known a few of these inspirational people and none more so than Jane Peyton. It was Jane’s reassurance and encouragement that helped me make the decision to go freelance and I’ve worked on a few projects with her since.

ERDINGER and Klopp

7 October 2020

At the beginning of March, ERDINGER Weissbräu announced that its new ambassador was Jürgen Klopp. We prepared to launch a campaign that featured TV advertising, a fan site and a limited edition red can just in case he clinched a first Premier League title as Manager

They’ll be back

14 May 2020

At the beginning of March, I was thrilled to be invited to The Publican Awards, organised by trade magazine The Morning Advertiser, celebrating the very best of Britain’s pubs and clubs.

Never underestimate the benefit of an external audit for licensee recruitment

12 December 2019

I recently completed an audit on their licensee recruitment process for a client and you will be surprised at some of the basic mistakes that I identified.